Small Business and the COVID-19 Crisis

There’s no doubt that small businesses are being hit hard right now from the current Coronavirus/COVID-19 pandemic. If you’ve hung around us for any amount of time, you know small businesses are our WHY. In fact, serving small businesses is the reason we exist. So we’ve been thinking about how small businesses survive the rollercoaster ride that is 2020?

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Working from home - a new necessity during the COVID-19 pandemic

We are living through a significant time with the Coronavirus/COVID-19 impacting our community. We want to express our care for our community and we encourage you during this time to take every precaution to keep your health and safety a priority. With the crisis that all of us are experiencing, most businesses, all schools, and a majority of jobs are taking drastic measures to help our community stop the spread of COVID-19.

Because of this, working and operating small businesses from home has become a solution. Some companies are implementing work from home solutions for their employees. Some small business owners are looking at new ‘work from home’ opportunities for the first time. And while this is not an ideal scenario for anyone... how can you be productive working from home?

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8 Easy Ways To Develop A Growth-Mindset

You may have heard the phrase “growth mindset” floating around. But what does it really mean? Is it important for small business owners? Growth-minded people know how to constantly create new goals to keep themselves focussed. Whether it’s for growth for your small business or personal growth goals, here are 8 easy ways to develop your own growth mindset. Keep these in mind!

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Spring Clean your Website with this Checklist

Spring isn’t just a time for cleaning your house or business. Now is the perfect time to review your website and do some updates! This spring, take time to air out your website. Visitors will appreciate — and reward — a freshly scrubbed, updated site. Superpower your spring cleaning with this checklist of chores and your website will be sure to pass any inspection.

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3 Things Your Small Business Needs to Prepare for the Spring

Did you know, spring is one of our favorite times of the year? Along with warm weather, Farmer’s markets, and outdoor seating at restaurants help bring a breath of fresh air into their communities and encourage people to venture out of their homes. Here are 3 things you can do to get your business and your customers ready for spring!

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Build your Audience

One of the questions we hear often is about how to build your online audience. For some small businesses, this happens easily and for some, it requires more work and intentionality. Here are a few of our top tips for growing your online audience from where it is today!

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How to be a Headache-Free Small Business Owner

When you’re getting started with your small business, simply deciding which goal to tackle first, can be overwhelming, and a big job just by itself. It’s the stuff that we’ve all got to figure out along the way and that most of us make some sort of mistake over. But they’re all tips that’ll help you as a small business owner lead your business better so you can avoid unwanted headaches and just push forward to the progress you want.

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How to Carry your Small Business Through the Slow Winter Season

It’s only January and that means winter is just getting started. With cold temperatures and short days, winter might be a hard time of year for your business. So what do you do to keep those customers coming in? We’re here to shed some light on how to stay afloat and avoid declining revenue during the slow season. 

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How to Make (and KEEP) Goals

We’re a couple of weeks into the new year! Have you kept your New Year's resolutions? Or have they already been forgotten? As a small business owner, you have a lot on your plate so it’s easy to let resolutions fall by the wayside. Here are some tips to help keep your goals realistic and achievable throughout the whole year:

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Hello 2020! Your Small Business Marketing Checklist

A new year, a new decade, a fresh start to revisit all aspects of your small business. How are your clients doing? Employees? Processes? What goals do you have set for your small business? How about your small business marketing?

Here’s a check-list to make sure your marketing on point for the new decade:

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Bridging the Gap

Let’s be honest: there is a gap that needs closing. Big businesses, online shopping, and quick shipping have changed the way customers approach their shopping experience. 

Small businesses are faced with the challenge of survival with fierce competition. How can you give your small business and edge up and try to compete with big businesses like Amazon?

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Holiday Marketing Ideas for your Small Business

‘Tis the season! The Holidays are upon us and as a small business, these last weeks of the year can make a big impact! Marketing holidays can be challenging but we’re here to help! Don’t procrastinate, it takes time to come up with your plan. Spend some time thinking through your strategy, make a plan, and execute it.

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Top digital marketing tips for small businesses

Hi small business owners, it’s us again! Are you looking for some ways to improve your digital marketing efforts? As a small business owner, taking advantage of digital marketing is essential to your growth in today’s internet-driven world. Learn how you harness the power of the digital space with these top tips. Here are 5 quick ways that you can take your marketing game to the next level.

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Success

Do you feel like you’re on a treadmill? You’re running hard towards your goals, but you’re not really getting anywhere. Maybe it’s time to refocus on your goals and define what success really means to you. What does success mean to you? How do you define your personal success? How about success for your small business?

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Fit vs. Fitness

When it comes to the people who are a key part of your small business, there are two important parts: their “fit” within your team and their continued “fitness.” Whether a person is the right fit for your small business can be figured out, whereas their fitness can be trained and developed.

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