Posts tagged service
How to Carry your Small Business Through the Slow Winter Season

It’s only January and that means winter is just getting started. With cold temperatures and short days, winter might be a hard time of year for your business. So what do you do to keep those customers coming in? We’re here to shed some light on how to stay afloat and avoid declining revenue during the slow season. 

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Beyond the Appointment

Salon owners are a special type of entrepreneur. It’s true you’re in the beauty industry. But as you well know, your salon isn’t just a salon. For your clients, It’s a safe place, it’s a relaxation destination, for some, it’s a counseling office! Your business is so much more than beauty services, it’s a connection building, confidence building force to be reckoned with. How do you maintain relationships with your clients that go beyond their appointments? 

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Hiding in Plain Sight

Small business owners; there is an incredible marketing asset you have right now. They mean oh so much more than a digital ad. They’re so much more important than your website. They’re a group of people that you may never have thought of as an integral part of your small business marketing… until now.

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