There’s no doubt that small businesses are being hit hard right now from the current Coronavirus/COVID-19 pandemic. If you’ve hung around us for any amount of time, you know small businesses are our WHY. In fact, serving small businesses is the reason we exist. So we’ve been thinking about how small businesses survive the rollercoaster ride that is 2020?

blogPam DowningApril 13, 2020Larison Mediasmall business owner, small business, employees, local, blog, team, leadership, lead, better, communication, commitment, communityComment

3 Things Your Small Business Needs to Prepare for the Spring

Did you know, spring is one of our favorite times of the year? Along with warm weather, Farmer’s markets, and outdoor seating at restaurants help bring a breath of fresh air into their communities and encourage people to venture out of their homes. Here are 3 things you can do to get your business and your customers ready for spring!

blogPam DowningMarch 3, 2020Larison Mediasmall business owner, small business, entrepreneur, marketing, online marketing, social media marketing, digital marketing, employees, spring, holidaysComment

How to Make (and KEEP) Goals

We’re a couple of weeks into the new year! Have you kept your New Year's resolutions? Or have they already been forgotten? As a small business owner, you have a lot on your plate so it’s easy to let resolutions fall by the wayside. Here are some tips to help keep your goals realistic and achievable throughout the whole year:

blogPam DowningJanuary 17, 2020Larison Mediasuccess, small business owner, small business, employees, lead, leadership, tips Comment

Hello 2020! Your Small Business Marketing Checklist

A new year, a new decade, a fresh start to revisit all aspects of your small business. How are your clients doing? Employees? Processes? What goals do you have set for your small business? How about your small business marketing?

Here’s a check-list to make sure your marketing on point for the new decade:

blogPam DowningDecember 31, 2019Larison Mediasmall business owner, small business, marketing, online marketing, digital marketing, strategy, employees, entrepreneur, commitmentComment

Fit vs. Fitness

When it comes to the people who are a key part of your small business, there are two important parts: their “fit” within your team and their continued “fitness.” Whether a person is the right fit for your small business can be figured out, whereas their fitness can be trained and developed.

blogPam DowningSeptember 20, 2019Larison Mediasmall business owner, small business, leadership, employees, culture, core values, fit, fitness, wellness, team, strategyComment

Commitment or Compliance

As a small business owner, how do you lead your employees? Are they committed to your company, or are they just compliant with you?

blogPam DowningSeptember 13, 2019Larison Medialeadership, small business owner, small business, commitment, team, employees, culture, community, communication, core values Comments

Hiding in Plain Sight

Small business owners; there is an incredible marketing asset you have right now. They mean oh so much more than a digital ad. They’re so much more important than your website. They’re a group of people that you may never have thought of as an integral part of your small business marketing… until now.

blogPam DowningJuly 25, 2019Larison Mediasmall business owner, small business, digital marketing, employees, entrepreneur, Growth, service, leadership, marketing, online marketing, social media marketing, ownershipComment

Get in Touch: